TNT launches ‘extend’ promo

TNT, the country’s largest value brand under Smart Communications, Inc. (Smart), formally launched AlDub as its news endorsers, bannering TNT Extend, its latest promo that allows subscribers nationwide to extend their existing favorite promo subscriptions for only P5 per day.

With TNT Extend, mobile users now have the most affordable way of stretching their bonding moments with their katropas and family, as well as prolonging their exchanges with their loved ones be it through call, text or mobile internet – all without worrying about promo expiration.

TNT subscribers simply have to text EXTEND to 4545 to enjoy the promo.

AlDub as TNT Katropas

“If there is a couple who can show the true value of TNT Extend, it is certainly the phenomenal split-screen love team of Alden Richards and Yaya Dub, whose exciting and challenging noontime-show romance has captivated the Filipinos here and abroad,” said Evelyn Jimenez, Prepaid Marketing Group Head at Smart.

“Every day on their show, AlDub effectively shows us the great challenges of having limited communication with the people we care about. That’s where TNT Extend comes in – with this affordable promo, you can extend your existing subscription such that nothing can stop you anymore from making that call, text or social media update for your loved one anytime you want,” said Jimenez.

This scenario is perfectly captured in TNT’s latest promotional ad, which shows how the couple keeps their sweet exchanges through TNT Extend.

Fun-loving, inspiring brand

Aside from being the perfect tandem for the TNT Extend, “both Alden and Yaya Dub genuinely embody what TNT stands for, which is to bring hope and happiness to Filipinos through very affordable promos and services,” said Carlo Endaya, head of Brand Strategy and Communications at Smart.

“TNT is a very fun-loving brand with a very inspiring message, that’s why I’m very happy to finally be a certified TNT Katropa,” said Alden, an award-winning actor and singer. “Through TNT, I welcome the opportunity to inspire and touch the lives of more Filipinos and give back to them for all their love and support.”

On the other hand, true to her character, Yaya Dub, also known as the country’s Dubsmash Queen, could only write her heart out to express her excitement and gratitude for being part of the country’s largest mass market prepaid brand.

Star-crossed lovers

In keeping with their onscreen and off-screen tale, Alden and Yaya Dub did not cross paths while making the TNT Extend commercial. Will they finally get to bond together, sneak a date, or meet unexpectedly now that they are both TNT Katropas?

“One thing is for sure: through TNT’s special promos and events, you can expect more of the star-crossed lovers extend their story beyond their noontime show and excite all the TNT Katropa all over the country,” said Endaya. pr