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Executives of Ayala Land led by Ayala Visayas-Mindanao group Vice President and COO Jun Bisnar answer questions from reporters during Ayala Land media briefing held at Seda Centrio, Cagayan de Oro City Wednesday. From left to right: Patrick Avila General Manager of Laguna Technopark Inc., Meean Dy Senior Vice President, and Head of Strategic Landbank and Management Group Ayala Land Inc., Jun Bisnar VP and COO of Vis Min Ayala Land Inc.. Rico Manuel AVP and Head for Business Development in Mindanao, Ayala Land Inc. (Photo by BEN BALCE)

Habini Bay, Normin’s new growth center to create 40 thousand jobs

Staff Member .

Ayala Land Incorporated on Wednesday launched Habini Bay  to develop a 526-hectare new growth center located within the municipalities of Alubijid and Laguindingan, Misamis Oriental in line with government’s Build, Build, Build program.

“This Habini Bay will set to promote inclusive growth in Northern Mindanao, this even to create some 40 thousand jobs,” said Rico Manuel AVP and Head for Business Development in Mindanao, Ayala Land Inc.

Manuel said the government’s “Build, Build, Build” program is not only to upgrade the country’s infrastructure but also provide interconnectivity between people and communities, create more jobs, and strengthen the investment climate leading to sustained inclusive growth.

He said the P15-billion Habini Bay will continue to connect more people and communities and create more jobs.

“Ayala Land fully supports government’s Build Build Build program,” he said.

“Over the years, Ayala Land has been committed to enriching the way we live and to enhancing land nationwide,” said Jun Bisnar, Vice President and COO of Ayala Visayas-Mindanao group.

Infrastructure is among the top priorities of the Duterte Administration with public infrastructure spending targeted to reach 8-9 trillion pesos from ‎2017-2022.

Habini Bay is positioned as a new center of trade and commerce in Northern Mindanao. Amid natural landscapes and inviting coastal views, it is likewise strategically connected to Laguindingan Airport and will offer a diverse mix of developments to create new lifestyle options and business opportunities.

The estate is a joint venture of Ayala Land Inc. and its parent company Ayala Corporation which acquired the property in the 1960s and eventually donated 183 hectares to form part of the airport.

“We focus on inclusive growth, sharing our expertise as a full-time property developer to communities around the country. We remain a committed partner in nation-building and in improving the quality of life of our fellow Filipinos in the regions where we invest,” Bisnar added.

Ayala Land’s presence in Mindanao was established a decade ago through Abreeza estate in Davao and Alegria Hills in Cagayan de Oro.

In 2012, it opened Ayala Malls Centrio within the Centrio estate, also in Cagayan de Oro, which like Abreeza is a mixed-use development offering a variety of residential and commercial uses. Last year, the company launched Azuela Cove, a prime waterside estate also in Davao.

Ayala Land aims to tap and grow new markets and create shared value for more Filipinos said Bisnar adding that it plans to bring to Misamis Oriental its experience and track record in building sustainable mixed-use estates.

Among its 26 estates nationwide, are landmark developments such as the Makati Central Business District, Bonifacio Global City in Taguig, Nuvali in Laguna and Cebu Business Park.

Strong growth opportunities in the Visayas and Mindanao regions have led to the continued expansion of Ayala land in Davao, Cagayan de Oro, Cebu, Iloilo and Negros Occidental.

“We continue to build sustainable mixed-use estates around the country not only because of the country’s economic growth, but also because of the continued trust and confidence of Ayala Land’s customers,” said Bisnar.

“We remain focused on sustainability and our strong partnership with communities, local governments, and other stakeholders helps us fulfill our mission,” he added.

Habini Bay’s masterplan will be anchored by an industrial park to be managed by Laguna Technopark Inc. (LTI), the country’s foremost industrial estate developer which brought in the world’s leading manufacturers of electronics, automotive, pharmaceuticals, and consumer products.


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TREND MAKER. Mindanao Gold Star Daily was established in 1989 to set ablaze a new meaning & flame to the local newspaper business. Throughout the years it continued its focus and interest in the rural areas & pioneered the growth of countryside journalism.

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