Sweat Has Terrible Public Relations
It was close to noon when a friend of mine was walking home from her restaurant to feed her dogs.
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Ethel Mae Gabutina
Ethel Mae Gabutina is a compelling voice in Mindanaoan social commentary, known for her incisive analysis and a deeply rooted commitment to civic discourse. As a columnist and social critic, she moves beyond the headlines to explore the underlying currents of local governance, public policy, and the cultural shifts shaping Northern Mindanao. Her writing is characterized by a balance of sharp scrutiny and community empathy, often challenging established narratives to advocate for transparency and marginalized voices. Whether dissecting the intricacies of legislative probes or reflecting on the evolving identity of the modern Kagay-anon, Ethel Mae provides a platform for critical thought and meaningful dialogue. Through her opinion pieces, she invites readers to look closer at the world around them, making her one of the region’s most consistent and thought-provoking commentators.
185 stories
Last Season’s Collection
Attempting the routine task of spring cleaning turns into a sharp reflection on modern leadership. From chameleon-like lights that switch colors for survival to invisible bamboo racks carrying real weight, this column examines why we repeatedly mistake rebranded, familiar politics for genuine systemic change.
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Disrespect Disguised as Urgency
There are things you learn to tolerate after thirty-four years in the corporate world. Pressure is one of them—pressure from targets, deadlines, clients, and from people several organizational boxes above you who have suddenly discovered that a number on a report is not moving in the preferred direction. These are occupational hazards. You learn to live with them.
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Think Before You Call
Picture a bustling household where Ma and Pa are supposed to oversee the family’s well-being — planning the budget, keeping everyone on track, and occasionally reminding the children that dirty socks do not walk themselves to the laundry basket.
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The Witness for the Prosecution
Money is often called the root of all evil. I think it’s a witness. Not the accused. Not the judge.
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The Politics of Tears
"Real pain rarely calls a press conference." An incisive reflection on how emotional theater in the Senate has alienated a public that knows what genuine suffering looks like.
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When the Future Moved Into the House
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Color Me Cultish
What began as a harmless personal signature has evolved into full-scale political interior decorating financed entirely by your local public budget.
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I Was Not Meant To Feel This Much Before Lunch
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Opinion
Four Women, One Coffee, and a Missing Chair
Long-distance communication tools are increasingly acting as critical support systems for adult friend groups managing geographical separation, career changes, and early health transitions.
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Opinion
Trophies and Tombstones
Five youth fatalities within a short timeline demonstrate that systemic negligence is frequently mislabeled as an unavoidable accident to shield institutional managers.
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Opinion
The Degree I Never Really Left
I never became a psychologist, yet I’ve spent 34 years studying people. From the bank to the boardroom, I realized my degree wasn't wasted—it was the foundation for understanding the human behavior that drives business.
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